The Marketplace for International Development

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Social and Behaviour Change Communication (SBCC) for Health Promotion - Self-paced Certificate Course - IDEAL Public Health and Development Consultancy (IPHDC)

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Event/Training Summary

Each year, a lot of resources are spent trying to modify human behaviour. While some intervention strategies are successful, many fall short of their intended goals. Research shows that those interventions most likely to achieve desired outcomes are based on a clear understanding of the targeted health behaviours and the environmental context in which they occur. Social and Behaviour Change Communication (SBCC) has been successfully used by various health promotion programs to improve the well being of target populations. It is a systematic and well-planned process that motivate people to adopt and sustain health-promoting behaviours and lifestyles.

IDEAL Public Health and Development Consultancy (IPHDC), has planned a training aimed at improving the capacity of service providers, planners, and decision makers of health-oriented programs to establish responsive Social and Behaviour Change Communication (SBCC) programs.

When is the training?

This is a self-paced course that you can enroll and complete at your own time. With an average of 15 to 20 hours of total time input.

Who should attend this training?

Program managers and officers of health-oriented programs UN, NGOs and government agencies.

What are the key aspects of the training?

  • Introduction to Social and Behaviour Change Communication (SBCC).
  • Understanding dynamics of health and human behaviour.
  • Understanding audiences for SBCC through needs assessment.
  • Strategic design and planning of SBCC program.
  • Developing and pretesting messages and communication materials.
  • Implementing and monitoring SBCC program.
  • Evaluating the impact of SBCC programs.

What is the main training objective?

To build the capacity of trainees for improving health outcomes through targeted communication strategies aimed at positive behaviour change among key populations.

What learning approach and language will be used in the training?

The training delivery method includes recorded lectures, PowerPoint presentations, articles, publications, documentaries, quizzes and assessments.

For more information, send an email to training@iphdcinternational.org or call +254 (20) 2345572.

Location

Online

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